Online Coaching
How We Built a Sales Funnel that Generated $1M for an Online Coaching Business
A carefully constructed sales funnel using webinars and sophisticated retargeting generated over $1 million in revenue for an online coaching business.
$1M+
Revenue Generated
70%
Reduction in Client Acquisition Cost
Scalable
Client Acquisition System
Client Overview
Growth Academy offers high-ticket coaching programs for entrepreneurs. They needed a scalable system to attract and convert clients.
The Problem
They were relying on manual outreach and referrals, which was not scalable. They had no predictable system for generating new clients.
Our Strategy
We designed and implemented a complete sales funnel. The funnel started with Meta ads driving traffic to a free, automated webinar that provided significant value and introduced the coaching program. A multi-channel retargeting strategy was used to follow up with webinar attendees.
Execution
The automated webinar was the core of the funnel. After the webinar, attendees were entered into an email and ad retargeting sequence. The retargeting ads featured student testimonials and addressed common objections. A clear call-to-action drove attendees to book a sales call.
The Results
The funnel became a highly predictable client acquisition machine. It generated over $1 million in its first year of operation. The cost to acquire a new high-ticket client was reduced by 70% compared to their previous methods. The system allowed the business to scale rapidly.
Growth Academy implemented a sales funnel with a free automated webinar and retargeting strategy, resulting in over $1 million in revenue in the first year. Client acquisition costs decreased by 70%, enabling rapid business scaling.